Google Business Profile & Listing Management

Get more customers, better reviews, and increased visibility with our professional Google listing management service.

Dominate Local Search With Expert Google Business Profile Management

When potential customers search for local businesses like yours, where do they look first? Google, of course! But simply having a Google Business Profile (formerly Google My Business Profile) isn’t enough anymore – it needs to be properly managed, regularly updated, and optimised to help you stand out from your competitors.

Managing your Google Business Profile effectively takes time, knowledge, and consistent effort. While you focus on running your business, we handle everything from posting regular updates and responding to reviews, to optimising your profile for local search success.

We’ve helped dozens of local businesses increase their visibility, attract more customers, and grow their reputation through professional Google Business Profile management.

STAND OUT WHERE IT MATTERS MOST

Be Visible On The Map

When people search for local businesses like yours, Google shows a special section with a map and business listings. This is called the “Local Pack,” and it appears at the very top of search results – prime real estate that puts your business in front of potential customers right when they’re looking to buy.

For example, when someone searches “barbers near me” or “plumber in London,” Google displays a map with the top local businesses pinned on it, along with key information like your reviews, opening hours, and contact details. This means potential customers can find and contact you instantly, get directions to your location, or visit your website – all without having to scroll through pages of search results.

Whether someone’s searching on their phone while out shopping, planning a visit from their computer at home, or looking for emergency services, your Google Business Profile helps them find you at exactly the right moment.

YOUR 24/7 DIGITAL STOREFRONT

Make The Right First Impression

We specialise in turning your Google Business Profile into a powerful marketing tool that brings more customers through your door. Think of your Google Business Profile as your digital storefront – it’s often the first impression customers have of your business.

We make sure that impression counts by keeping your profile fresh, engaging, and working hard for your business 24/7.

Our Google Business Profile Management service includes:

Initial set up if required
Optimisation
Image and video uploads
Review strategy & management
2-4 posts per month (including offers and events if required)
Spam fighting
Ongoing general upkeep and maintenance
Website visit & call tracking
Monthly reporting & updates
Quarterly site / Office visit

UNDERSTANDING GOOGLE

How Google Ranks Local Businesses

When someone searches for a local business, Google doesn’t just show random results. It carefully analyses various signals about businesses in the area to determine which ones are most relevant to show using three primary ranking factors.

Relevance

This is how well your business matches what someone is searching for. A complete and detailed Google Business Profile helps Google understand your business better and match you with relevant searches.

Distance

How far your business is from the person searching matters. Your ranking can change depending on where potential customers are located or which area they’re searching in.

Prominence

This shows how well-known and trusted your business is online and offline. Google considers your reviews, online presence, and overall reputation to determine your prominence in search results.

How Does Your Google Profile Perform?

Take our 2-minute test to discover if your business is missing out on local customers and uncover the simple changes that could transform your local visibility.

GET FOUND LOCALLY

Who Benefits From a Google Business Profile?

Wondering if a Google Business Profile is right for you? This powerful tool helps local businesses of all types connect with customers right when they’re searching. Let’s explore how different businesses can make the most of their listing.

Single-Location Businesses

Perfect for brick-and-mortar businesses looking to boost their local visibility. From cafés and restaurants to retail shops and barbers, a Google Business Profile showcases everything potential customers need to know.

Multi-Location Businesses

Managing several locations? A Google Business Profile is essential for businesses with multiple branches. Whether you’re running a chain of restaurants, a group of estate agents, or several retail stores, these listings help you manage your entire business network effectively.

Service Area Businesses

For mobile businesses and tradespeople, Google Business Profiles are a game-changer. If you’re a plumber, electrician, landscaper, or any service provider who travels to customers, these listings are designed with you in mind.

ROADMAP TO LOCAL VISIBILITY

Google Profile Management Made Simple

From profile optimisation to ongoing management, we handle everything to ensure your business shines in local search results while you focus on what you do best.

Profile Audit & Strategy

First, we’ll review your existing profile (or create a new one) and develop a custom strategy for your business. We will analyse your current performance and identify quick opportunities for improvement. We’ll also look at your competitors and target audience to create a roadmap that helps your profile stand out in local searches.

Profile Optimisation

Next, we’ll optimise your profile to help you rank better in local searches. This includes creating compelling business descriptions, selecting the right business categories, and setting up your services and products. We’ll ensure all your business information is accurate and add quality photos that showcase your business at its best.

Regular Content Updates

Keeping your profile fresh and engaging is crucial for success. We create and post regular updates about your products, services, and special offers. We’ll create engaging content about your business news and achievements, while sharing behind-the-scenes glimpses that help build connection with potential customers.

Review Management

Our review management service helps maintain a strong online reputation. We monitor all new reviews and draft professional responses for your approval. We’ll also help you gather more genuine reviews from happy customers and turn feedback into valuable insights for your business growth.

Performance Tracking

Each month, you’ll receive clear reports showing how your profile performs. We track profile views, customer actions (calls, direction requests, website visits), and engagement levels. This data helps us understand what’s working well and where we can make improvements to drive better results.

Ongoing Optimisation

Success on Google requires constant attention. We continuously update your profile based on performance data and adjust our strategy for better results. We stay up to date with Google’s latest features, make seasonal updates, and track competitors to ensure your profile consistently delivers great results.

BEYOND GOOGLE LISTINGS

Business Listings Management

As part of our service, we go beyond just Google Business Profile management. We understand that having consistent business information across all online directories is crucial for local search success. That’s why we also handle your business listings (also known as citations) across the web.

We’ll audit your existing business listings to spot any inconsistencies in your business Name, Address, and Phone number (NAP). Then we’ll create, update, or fix listings on key business directories, review sites, and industry-specific platforms. This ensures your business information is accurate and consistent everywhere it appears online.

VERIFIED BY GOOGLE, TRUSTED BY CUSTOMERS

Google Local Services Ads Management

Local Services Ads put your business at the very top of Google search results, above both regular ads and organic listings. These ads show a special “Google Guaranteed” badge, which helps build instant trust with potential customers. For service businesses like plumbers and electricians, these ads can be a game-changer in attracting high-quality leads.

When someone searches for a local service, Google displays businesses that have been thoroughly vetted and verified. Your ad appears with your business name, review rating, years in business, and service areas. Potential customers can call or message you directly through the ad, and you only pay when a customer contacts you – not for clicks or views.

FAQ

Frequently Asked GBP Management Questions

We have answered the most commonly asked questions by our clients, but if you need more assistance feel free to contact us.

What if I don't have a Google Business Profile yet?

No problem! We’ll create and optimise your profile from scratch. We’ll guide you through the verification process and ensure your profile is set up to make the best possible impact from day one.

How often can you visit our location for photos?

We offer quarterly site/office visits to capture fresh photos of your business, team, products, or services. These regular photo updates help keep your profile engaging and showcase any seasonal changes or new offerings.

How quickly will I see results?

Most businesses start seeing improved visibility within the first month. However, significant improvements in local search rankings and customer engagement typically develop within 2-3 months of consistent management.

How do you handle our business listings across other platforms?

We audit your listings across major directories and industry-specific platforms to ensure your business information is consistent everywhere. We’ll fix any incorrect listings and create new ones where beneficial, maintaining accurate Name, Address, and Phone number (NAP) information across the web.

What kind of reporting will we receive?

You’ll get monthly reports showing key metrics like profile views, customer actions (calls, direction requests, website visits), and review statistics.

What information do you need from us to get started?

To get started, we need basic business information like your operating hours, services/products, some photos if available, and access to your Google Business Profile (or authorisation to create one). We’ll provide a simple onboarding form to gather all necessary details.

Do I lose access to my Google Business Profile?

Not at all! You maintain full ownership and access to your profile. We simply manage it on your behalf, and you can log in and make changes anytime you want.

What if I have multiple business locations?

We’re experienced in managing profiles for businesses with multiple locations. Each location gets the same level of attention and optimisation, while maintaining consistent branding across all profiles. We can coordinate updates and manage reviews for all your locations.

Can we provide our own photos and updates?

Absolutely! While we can create content for you, we encourage you to share photos and business updates. This helps us showcase your business more authentically. You can send these through anytime and we’ll upload them appropriately.

How do you handle emergency updates (like holiday hours)?

We offer priority support for urgent updates. Simply let us know about any last-minute changes to your business hours or operations, and we’ll update your profile right away to keep your customers informed.

Will this service help me rank number 1 on Google?

While a well-managed Google Business Profile can significantly improve your local visibility, ranking outcomes depend on various factors including your industry’s competition level. In less competitive niches, our management service could help you achieve top positions in the local pack. However, in highly competitive industries (like plumbers in large cities or estate agents), you’ll likely need additional local SEO services alongside Google Business Profile management to compete for top spots. That said, our service will still help you stand out by ensuring your profile is fully optimised, regularly updated, and actively managed – all crucial factors that influence your local rankings and help attract customers regardless of your exact position in search results.